Using online and text giving
There are a number of organisations through which you can raise funds and accept donations online, and through mobile devices. These include JustGiving; VirginMoneyGiving; MyDonate, EveryDayHero, GoFundMe and DONATE (The National Funding Scheme). It is also possible to collect donations via your Facebook account. Some organisations take a fee of some sort, so it is worth doing some research to find the option best suited to your needs.
Money Saving Expert: charity fundraising sites
Online giving is usually done through a site which offers a page for your charity or campaign. You can then direct your donors to this page, which gives them a quick and easy way to donate. Some sites also give individuals the chance to join and fundraise for one or a variety of charities.
Most online giving sites charge a monthly fee, and may also take a percentage of each donation. This can vary, and special offers are sometimes available so always check.
JustGiving recently changed the plans that they offer to charities. As of 13 March 13 2018, all “NCT members” who had set up accounts under the National Churches Trust/JustGiving Agreement have been moved onto the JustGiving free Start Plan. This plan, which is available to everyone, includes everything previously seen in your account except access to reporting. You don’t have to do anything to be moved onto this plan, and your payment schedule will not change. If you require greater functionality there is the option to pay a monthly fee and join the Grow plan. You can learn more about the Start and Grow plans here.
Asking for relatively small, one-off donations by text can be a great way to boost fundraising. It is best used at the point of emotional contact with your cause, and can be either for a general appeal or made to be very specific (perhaps for a particular monument restoration). Most services offer the opportunity to have more than one number to text, which means that you could ask for donations to more than one appeal at a time. You can also set the amount given up to £10, or give the donor the opportunity to choose.
DONATE has no joining, monthly or ongoing fees, and is run by The National Funding Scheme. As well as single donations, it also offers a monthly recurring capability, and enables charities to select the keyword for their campaign, self-administer their campaigns through a secure portal, change their keywords and have Gift Aid collected. It provides a £5 and £10 text channel giving without any set-up or monthly charge, and others can be provided for a fee. DONATE™ does not charge for running the text donation service but charges transaction fees for each text donation made (4.5% for charities, 5% for non-charities).
There is further information on Digital Giving including on Contactless Card Payments and Crowdfunding on the Parish Resources website here.